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Bobby Kotick destroys Schafer for calling him a prick photo

A while ago, Brütal Legend developer Tim Schafer called Activision CEO Bobby Kotick a prick, following the former publishers attempts to block Electronic Arts from releasing his game. Today, the flame-maned demon prince of videogames has hit back, and he's hit Schafer where it hurts -- the work ethic. 

"Tim Schafer. The guy comes out and says I'm a prick. I've never met him in my life -- I've never had anything to do with him," explains the nefarious businessman. "I never had any involvement in the Vivendi project that they were doing, Brütal Legend, other than I was in one meeting where the guys looked at it and said, 'He's late, he's missed every milestone, he's overspent the budget and it doesn't seem like a good game. We're going to cancel it.

"And do you know what? That seemed like a sensible thing to do. And it turns out, he was late, he missed every milestone, the game was not a particularly good game ..."

Oh Bobby, you're the only brutal legend we'll ever need. 

Kotick Slams Tim Schafer [CVG, taken from Edge magazine]








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104 comments | showing # 1 to 50
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next 50 comments

Chardan's Avatar - Comment posted on 09/27/2010 10:23
Chardan
Fair point.
Bigby's Avatar - Comment posted on 09/27/2010 10:24
Bigby
And yet, we still love Tim, late or no.
Vernonator's Avatar - Comment posted on 09/27/2010 10:24
Vernonator
I love how he's trying to act like the innocent bystander in all of this. Next he'll probably say, "Oh well I was in the other room when the board decided to sue Double Fine. Wasn't me! But oh yeah, Tim Schafer sux LOL!"
Turtlehermit's Avatar - Comment posted on 09/27/2010 10:24
Turtlehermit
Kotick has a point.
Brutal Legend wasn't a good game.
Enzi's Avatar - Comment posted on 09/27/2010 10:25
Enzi
Ouch. Kottick 1, Tim 0.
Philm's Avatar - Comment posted on 09/27/2010 10:26
Philm
Kottick never played Brutal Legend. Book it.
Darckcloud723's Avatar - Comment posted on 09/27/2010 10:26
Darckcloud723
I'm living in an alter universe were this guy doesn't make it past 2 and all is right with world
lastdual's Avatar - Comment posted on 09/27/2010 10:27
lastdual
Honestly, Shafer was pretty immature with his earlier comments, especially as someone who missed milestones and overspent (plus I agree with Kotick *gasp!* that Brutal Legend just wasn't very good). Shafer dug his own grave.

That said, Kotick was a dick to try and block the game from getting published elsewhere after Activision canned it, so I guess it's double fail in this case.
DtoidBadMrK's Avatar - Comment posted on 09/27/2010 10:27
DtoidBadMrK
So if the game was late, cost too much, and wasn't very good, why did they fight so much to keep EA from releasing it?

PS

I liked the game.
Xzyliac's Avatar - Comment posted on 09/27/2010 10:28
Xzyliac
Oh damn. That was, no pun intended, brutal.

That said Brutal Legend still rules in my book.
Sexualchocolate's Avatar - Comment posted on 09/27/2010 10:30
Sexualchocolate
Art vs Business

FIGHT!

Seriously though, Schaffer would have more of a leg to stand on if Brutal legend wasn't shit.
Clance's Avatar - Comment posted on 09/27/2010 10:30
Clance
Brutal Legend - one of the worst ever culprits of a game misleading consumers through advertising.

Up there with that Halo Wars - every kid thought it was a first person shooter until they got it home.
EternalDeathSlayer's Avatar - Comment posted on 09/27/2010 10:32
EternalDeathSlayer
@ DtoidBadMrK: He fought to keep it from getting released because it was getting a lot of positive press and he was afraid he'd look like a fool for not releasing it.

Obviously he didn't end up looking like a fool, just a jerk.

PS

I fucking hated that game.
Skribble's Avatar - Comment posted on 09/27/2010 10:32
Skribble
Brutal Legend was a fine game. It wasn't amazing, but it definitely wasn't bad.
NOVENO's Avatar - Comment posted on 09/27/2010 10:34
NOVENO
Wow, thats the first time I've agreed with Bobby K.
Davoidbot's Avatar - Comment posted on 09/27/2010 10:41
Davoidbot
Well, I guess there's no doubt that Kotick is a dick now.
sprldr's Avatar - Comment posted on 09/27/2010 10:41
sprldr
It wasn't a bad game either.
free touch's Avatar - Comment posted on 09/27/2010 10:43
free touch
So Tim calls him a prick... and Kotick repsonds by talking like an asshole? So... Tim was right?
Metal Mark's Avatar - Comment posted on 09/27/2010 10:46
Metal Mark
@Free touch

pretty much yes

@Everyone who's agreeing with Bobby

why are you guys sell your soul to the devil

Brutal Legend wasn't the best game but it was still a good one
obie191970's Avatar - Comment posted on 09/27/2010 10:46
obie191970
Lot of crap in that article. He also says West and Zampella will never be successful again.
Metal Mark's Avatar - Comment posted on 09/27/2010 10:46
Metal Mark
*Did
MSUSteve's Avatar - Comment posted on 09/27/2010 10:46
MSUSteve
I hate to do it, but I'm gonna have to side with Kotick on this one. Everything he said about Brutal Legend is true, right?
AlphaJC's Avatar - Comment posted on 09/27/2010 10:47
AlphaJC
Hes not an asshole if its true, Brutal legend was awful, terrible game. Maybe Schafer needs to get his head out of his ass and stay on schedule and make good games like Psychonauts again, and never ever ever ever get jack black on hus game again.
AlphaJC's Avatar - Comment posted on 09/27/2010 10:49
AlphaJC
@ The Mark of my Metal
No it was bad, it was not good, terrible game.
Xenodyne's Avatar - Comment posted on 09/27/2010 10:49
Xenodyne
"And do you know what? That seemed like a sensible thing to do. And it turns out, he was late, he missed every milestone, the game was not a particularly good game ..."


So Schafer was late? This comment is what, like 6 months late?

Guess he was too busy snorting his chopped up $100 bills and killing innovation to realize he's been insulted.
zenaxe's Avatar - Comment posted on 09/27/2010 10:50
zenaxe
The irony here is that they were BOTH right! :)
PrivateIronTFU's Avatar - Comment posted on 09/27/2010 10:54
PrivateIronTFU
He's just telling it like it is. Brutal Legend sucked. I like Tim Schafer, but that was just a bad game, and Kotick is just defending himself. I'm not sure why it's okay to call him a prick, but it's not okay for him for him to defend himself.
Zakerr's Avatar - Comment posted on 09/27/2010 10:54
Zakerr
I'm gonna have to agree with Ko-dick on this one. Although I did like Brutal Legend, Kotick is right. Going over-budget and missing milestones is not a good way to run a business. It's the good ol' Art vs. Business battle.
mxdirector's Avatar - Comment posted on 09/27/2010 10:58
mxdirector
Nothing kotick said had anything to do with the legal issues. activision tried to block the game. Doesn't matter if it wasn't good or if it was late. why activision cancelled it is irrelevant
YoctoYotta's Avatar - Comment posted on 09/27/2010 11:03
YoctoYotta
I love Schafer and am under the impression (fair or not) that Kottick is a douchebag, but seems like a reasonable call that they made. I got a copy of Br[insert letter u with umlaut here]tal Legend sitting on my shelf with about two hours of playtime invested into it, which is just about how long it took me to realize I don't like Jack Black enough to suffer through an RTS of any variety.
jeffx92's Avatar - Comment posted on 09/27/2010 11:03
jeffx92
Well, I for one have always thought that Tim Schafer's games are not very good and that he was an unprofessional moron for speaking on Kotick and starting drama.

I also think people who "hate" Kotick are immature punk ass little kids who don't know jack shit about responsibility and business.

So, this entire article is a big win. When you kids stop hating and grow up a little you'll see where I'm coming from.
Gestault's Avatar - Comment posted on 09/27/2010 11:04
Gestault
So to prove he's not a prick, Mr. Kotick kicks a guy when he's down? Ignoring how right he may be (and to be fair, he was right), this doesn't scream class. Actually, this kind of screams "prick."
EternalDeathSlayer's Avatar - Comment posted on 09/27/2010 11:08
EternalDeathSlayer
What's funny is that anybody commenting here was an executive at Activision you'd probably be best friends with the guy. Sure, he's probably an arrogant jerk sometimes, but then again nice guys finish last.

And he definitely isn't finishing last. For now, at least.
Turbophoenix's Avatar - Comment posted on 09/27/2010 11:09
Turbophoenix
They are both pricks. Problem solved.
KROMEangel's Avatar - Comment posted on 09/27/2010 11:09
KROMEangel
Well...Okay, I'll give him that.
brundlefly's Avatar - Comment posted on 09/27/2010 11:12
brundlefly
"He's late, he's missed every milestone... he's responsible for several of the greatest games every created, and the success of this industry is likely owed to innovators like him. But fuck that. I am Captain Asshole of Douchebag Island. Brahhhgh money money money!" -Kotick
meteorscrap's Avatar - Comment posted on 09/27/2010 11:13
meteorscrap
I'd like to point out that this is just Kotick proving Shafer right, here. And all Shafer said on the matter was that Kotick acted like a prick when Doublefine took Brutal Legend elsewhere... Which, let's face it, he did. He also said that Kotick isn't exactly good for the industry, which is a more than fair point.

Of course, Kotick is going on about professionalism while going back at Shafer two months after the fact.

And hell, let's face it... Artists are not businessmen. Shock and Awe, when Shafer got handed the keys he did go a little bit overboard and spent a little longer on the game than he needed to and spent a little more money than he should have. Fair statement? Yes. Unexpected? Not at all.

If Kotick was so worried about milestones and budget, he would have stipulated resource management in the contract.
Naim Master's Avatar - Comment posted on 09/27/2010 11:16
Naim Master
Oh Kotick!
True Axiom's Avatar - Comment posted on 09/27/2010 11:18
True Axiom
Somehow, I don't think that was the part that made him a prick. I imagine it was more the, "Oh, now that someone else has given you a chance even though you're fuck ups, we don't want to let you release the game because were petulant children!" part.
GRiVEN's Avatar - Comment posted on 09/27/2010 11:20
GRiVEN
Of course Kotick didn't like it. It doesn't come in three $60 intallments or have $25 DLC.
Ujn Hunter's Avatar - Comment posted on 09/27/2010 11:20
Ujn Hunter
Haha! Kotick is a tool bag.
Occams electric toothbrush's Avatar - Comment posted on 09/27/2010 11:22
Occams electric toothbrush
Right or wrong, guy still rocks the douche face hard.
coldalarm's Avatar - Comment posted on 09/27/2010 11:23
coldalarm
@Clance; That's more to do with going HURR DURR HAYLOH than anything else. I don't think many people have ever been under the impression it's anything other than a strategy game.

This is really just Kotick playing the "I'm innocent" card. Maybe he is in this case, maybe he isn't. And even if he is? Doesn't stop him being a prick.
Doos's Avatar - Comment posted on 09/27/2010 11:28
Doos
I love Tim Schafer. Brutal Legend sucked. Kotick is right.

Ugh.
MuddBstrd's Avatar - Comment posted on 09/27/2010 11:31
MuddBstrd
As much as I dislike Kotick, you gotta admit, he has a point.
nanowerx's Avatar - Comment posted on 09/27/2010 11:34
nanowerx
I <3 Brutal Legend, fuck all of you
Necron117's Avatar - Comment posted on 09/27/2010 11:36
Necron117
Kotick has a point, can't fault him here.
tehwexxl0rz's Avatar - Comment posted on 09/27/2010 11:37
tehwexxl0rz
Just thought I'd point out: Kotick is NOT defending himself, he's attacking Schafer. It's called an ad hominen fallacy. Kotick made no effort to refute claims that he doesn't like games or doesn't care about building anything meaningful in general. I agree with Schafer: he's bad for the industry.
SkillzKing's Avatar - Comment posted on 09/27/2010 11:37
SkillzKing
lol and yet we still hate kotick and love timmy
KingSigy's Avatar - Comment posted on 09/27/2010 11:42
KingSigy
Dammit, I have to side with Kotick on this one. Brutal Legend really wasn't good.
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