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Borderlands box art colorful, also boring
Drachula64 | 7:07 PM on 08.11.2009 43 comments




Ehhh, its creative. I'll give it that. But non-fans won't be attracted to it at all. Some will even be put off by artsy depiction of blowing one's brains out. It needs a few more guys, or guns, or anything really. Well, it could have been worse, as it was made like this to appease to a certain crowd.

So until October 20th hits, watch this video over and over again until you die.

P.S. I bought a lightsaber for my avatar this morning! How wasteful am I?
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42 comments | showing # 1 to 42
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Elsa's Avatar - Comment posted on 08/11/2009 19:15
Elsa
Yeah, I have to agree that the boxart is rather unattractive. :(
(in fact it's close to ugly.)
Saskatchewhoa's Avatar - Comment posted on 08/11/2009 19:19
Saskatchewhoa
Your attitude towards this game's box art pretty much sums up how I feel about the game's art style in general.
Monodi's Avatar - Comment posted on 08/11/2009 19:21
Monodi
Needs moar FILTERSSS
RonBurgandy2010's Avatar - Comment posted on 08/11/2009 19:22
RonBurgandy2010
Random.
Daxelman's Avatar - Comment posted on 08/11/2009 19:24
Daxelman
It reminds me of Wanted. I like it.
grafkhun's Avatar - Comment posted on 08/11/2009 19:28
grafkhun
Not very appealing I must agree, it gives off the wrong impressions to those unfamiliar with the game.
Kyle MacGregor's Avatar - Comment posted on 08/11/2009 19:37
Kyle MacGregor
I hope to God that isn't the final boxart. That looks awful. I'm looking forward to this, it's a definite purchase but that isn't something I'd be happy to look at on my shelf.


They just need to put Lilith on the cover. Problem solved.
Daxelman's Avatar - Comment posted on 08/11/2009 19:44
Daxelman
I just realized this is going to grab comic book fans like no other.

I want a Borderlands comic now.
ryu89's Avatar - Comment posted on 08/11/2009 19:48
ryu89
All of you are wrong. This is the greatest boxart ever.
Loogibot's Avatar - Comment posted on 08/11/2009 19:48
Loogibot
Whoa, maybe I'm missing something, but that's a pretty cool and eye-catching box-art. Or maybe the generic filtered burly man holding a gun in some uninspired pose with an over the top design font is what you guys like.
Zombutler's Avatar - Comment posted on 08/11/2009 19:54
Zombutler
Needs a more colorful/blue background and different font. That's it.
Jordan Devore's Avatar - Comment posted on 08/11/2009 20:01
Jordan Devore
When was the last time y'all had a good look at some of the shit that makes it onto store shelves? I can see how some people might not like it, but there's far worse out there.

Even if I knew nothing about Borderlands, I would be drawn to come in for a closer look and see what it was all about.
Y0j1mb0's Avatar - Comment posted on 08/11/2009 20:02
Y0j1mb0
On an unrelated note: 27,030 is your gamerscore??

Whoah.
kami's Avatar - Comment posted on 08/11/2009 20:07
kami
Yeah, I think I have to disagree also. I'm kinda diggin' the art. Like Jordan said, this is a lot more interesting than most of the shitty box art that's on the store shelves.

Can't wait for this game.
Kyle MacGregor's Avatar - Comment posted on 08/11/2009 20:08
Kyle MacGregor
@Zombutler
An electric blue would definitely set the rest of those colours off and make it look pretty sweet.
Drachula64's Avatar - Comment posted on 08/11/2009 20:11
Drachula64
@Loogibot

A burly dude with a gun is the lamest cover art out there. Its not that the box art sucks, it just isn't Borderlands. One thing I've learned from working at both a game store and a video store is that general consumers are idiots and will base all expectations on box art. If some moron sees this box art, they're probably going to assume its some japanese game and think its gay.

Also the color scheme is too similar to Red Faction Guerilla.
Jesus H Christ's Avatar - Comment posted on 08/11/2009 20:16
Jesus H Christ
I like it.
Daxelman's Avatar - Comment posted on 08/11/2009 20:25
Daxelman
@Jehuty: "If some moron sees this box art, they're probably going to assume its some japanese game and think its gay."

Wow, I don't even know what to say to that...
Patters's Avatar - Comment posted on 08/11/2009 20:26
Patters
I think it looks fantastic. Box art doesn't sell a game. Look at fallout 3, that had a terrible cover, yet fold a heck of a lot of games.
Krow's Avatar - Comment posted on 08/11/2009 20:28
Krow
@Jehuty: "If some moron sees this box art, they're probably going to assume its some japanese game and think its gay."

-twitch-
Drachula64's Avatar - Comment posted on 08/11/2009 20:33
Drachula64
Its true. I've seen the scenario countless times when I worked at Gamestop. The general public (a slow, stupid bunch) won't look twice unless its Halo or Call of Duty (or some other game where the dude on the box has a gun in one hand and his dick in the other).
Daxelman's Avatar - Comment posted on 08/11/2009 20:39
Daxelman
I could show this to a weeaboo who only sees things in Japanese, and he'd say "Is this some American comic?"

Methinks you sell games to people who want to go MLG.
Drachula64's Avatar - Comment posted on 08/11/2009 20:45
Drachula64
Remember Prince of Perisa from last year. I was asked countless times by those I speak of if it was "japanese" game. Mirror's Edge as well. And I hate MLG, as it promotes the theory that Prince of Persia is a japanese game and that the PS3 was made for black people (I was actually told this once by a customer). I hate Florida.
covah's Avatar - Comment posted on 08/11/2009 20:45
covah
If anything, its eye catching.
Loogibot's Avatar - Comment posted on 08/11/2009 21:02
Loogibot
@Jehuty You're right. I got to Gamestop quite a bit, so I see that kind of reaction all the time. Maybe I'm just sick of the usual grey/brown dude with a phallic symbol in his hands.

Actually, this is making me want to write a regular blog about the things I've heard at Gamestop. Think of it as Fanboy Friday, but I'm just a few feet away from the idiot who just called Halo 3 "the greatest game of all time". What do you think, should I do this?
RonBurgandy2010's Avatar - Comment posted on 08/11/2009 21:03
RonBurgandy2010
I'm sorry, but MLG?
Drachula64's Avatar - Comment posted on 08/11/2009 21:05
Drachula64
@Loogibot

Do it. It would be entertaining to hear what everyone has heard some fucktard say at Gamestop.
RonBurgandy2010's Avatar - Comment posted on 08/11/2009 21:09
RonBurgandy2010
@Brlito
To be honest, not everyone can run numbers in their head. I can't do it very well, but give me pen and paper and I can figure it out. Don't forget, some people just aren't good at math in the first place. Maybe English is their thing.
Loogibot's Avatar - Comment posted on 08/11/2009 21:10
Loogibot
@Jehuty: You know what, I will. I was planning on doing this, but wasn't sure if it'd be interesting for anyone to read. I go to Gamestop every other day with my friend, and I get to hear some of the dumbest things "gamers" say. They even conjure up a conversation with me, sometimes.

Btw, I don't buy games constantly, my friend and I just love hanging around there.
RonBurgandy2010's Avatar - Comment posted on 08/11/2009 21:14
RonBurgandy2010
Sorry to be "that guy," but aren't we being too harsh on non-gamers and others? I mean, not everyone frequents gaming blogs and knows the Konami Code by heart. I know what I know because I've been spending years collecting every bit of info I could. You have to start somewhere.
Drachula64's Avatar - Comment posted on 08/11/2009 21:31
Drachula64
#Ronburgandy2010

Maybe so, but it just pisses me off when someone says they think No More Heroes is "gay" because its not an American game where everyone wears battle armor.
taumpytears's Avatar - Comment posted on 08/11/2009 21:49
taumpytears
Heeeyyyyyyy Baaaabbbbyyyyyy
Naim Master's Avatar - Comment posted on 08/11/2009 21:55
Naim Master
What is wrong with you people? That boxart looks fantastic! It's probably the second best boxart in this generation (Burnout is gorgeous and BlazBlue's cover has a disproportional Jim) ...
JohnnyViral's Avatar - Comment posted on 08/11/2009 22:22
JohnnyViral
The Box art COULD be better but I have to agree with Grim on that issue.

Besides that, this game looks fucking Awesome and I cant wait for it.
Xhumation's Avatar - Comment posted on 08/11/2009 22:40
Xhumation
I like it. it's original and eye-catching.
manasteel88's Avatar - Comment posted on 08/11/2009 22:40
manasteel88
awesome box art...still have no idea what this game is about other than the ZOMG CELL SHADING THAT ISNT CEL SHADING stuff thats been running around. Kinda looks like Fallout though.
CelicaCrazed's Avatar - Comment posted on 08/11/2009 23:32
CelicaCrazed
Eh I don't mind the boxart. I guess the problem is that the character looks more like a heroin addict than anything else but it'll be enough to grab the average person's attention to make them at least read the back of the box.

@ Naim

Yeah Burnout's boxart is awesome, probably my favourite this generation. I need a wallpaper version hanging up in my room. Haha I already use the bike version as my desktop background.
Steel Squirrel's Avatar - Comment posted on 08/11/2009 23:49
Steel Squirrel
I'm not sold on the game either way. I like the box art though. However, I do agree with Zombutler that a blue color in place of the red would have been a more pleasing look. Maybe put the sexy lady somewhere in the exit wound image.

Anyway, I am still waiting to play Fallout 3 GOTY Edition. I held out on playing the game this long just because I knew there would be a good deal like the GOTY eventually. So that will be enough until Modern Warfare 2 comes out. Then I will have two lovely games to play. Borderlands can wait a while.
Spitfire's Avatar - Comment posted on 08/11/2009 23:58
Spitfire
it reminds me a lot of Mad Max... a dystopian world and the crazy effing people that inhabit it. I really dig the blood/grey matter splash with the "gun" to his head. To each his own.
Frohike's Avatar - Comment posted on 08/12/2009 09:55
Frohike
I agree. They had SO much material to work with, and they narrow it down to what is essentially a sight gag? Yawn. Buying it anyway, so whatever ;)
falinter's Avatar - Comment posted on 08/12/2009 10:33
falinter
Its different. Everything has main characters with guns looking at the person staring at you.

Then it looks like the whole shelf of games is staring at you, menacingly.
bladelyon's Avatar - Comment posted on 08/12/2009 12:05
bladelyon
I think in a way it is different, but the color scheme is just too blah. I also agree with Zombutler that a blue color would be good if they were going to stick with a one-color panel, so to speak, but a more detailed shot (maybe a landscape background with a bit more activity?) would be better. My opinion- points for creativity, but deduction for lack of activity in the back; that'll work for some games, but not this one. Still looking forward to it though.
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