A) We are fat. Or ugly. no exceptions. Although many are both. Camera adds 10 lbs = a pro gaming event with floor collapse issues

B) Few gamers, if any (all contributing editors here aside) have a grasp of tv presence. this definitely includes a certain "world famous" someone.

C) Games are meant to be played. Take the most interesting, awesome game you have ever watched anyone play in your whole life, and compare it to even a mediocre movie and you realize: shit this is fucking boring. until a game comes out where you ride a t-rex through the streets of tokyo shooting nuclear weapons at transformers, watching fourteen year olds poon each other in halo just doesnt cut it. Id rather watch paula dean get fatter. no really, you can see it.

5) marketing at these events tends to suffer from the fact that i) nobody really knows what "gaming culture" is and 2) they don't care. ITS EDGY!!!!!!!!!!!

IV) nobody cares except the people playing. its hard to get a crowd "into" a bunch of people with their backs to them. even less so on television, where you're watching a crowd watch people watch screens. how metapostmodern. how fucking yawn.

basically, we need to find a way where "pro gaming" happens on your own console - imagine logging into Live for a chance to win a massive tournament for money and sexual favors. or, well, money anyway. Or a movie theatre equipped with 3d and a controller at every seat, with a story arc that lasts two hours and builds on everyone's decisions and interactions. At least it would be better than dave and buster's.