BioShock 2 is going to be big. So big, in fact, that 2K's UK marketing manager is sparing no expense on the hype, telling us all to "expect something spectacular." The publisher is planning on BioShock 2 being among the biggest blockbusters of 2009, and has bestowed it with a budget truly fitting of such an ideal.
According to an interview in MCV magazine, Simon Turner revealed that the budget for BioShock is officially "the biggest in 2K's history" and that "2K expects BioShock 2 to be one of the top five games of the year."
2K is probably right to expect such things, too. Many fans of the original have come around to the idea of a sequel and are starting to get excited. Even those who remain intensely cynical of a BioShock 2 are bound to check it out simply through sheer morbid curiosity, meaning 2K will win both ways. There's no question that BioShock 2 is going to be hot. Whether it will be as brilliant as the first game, of course, remains to be seen.
Jim Sterling serves as reviews editor for Destructoid.com, head of the Podtoid podcast, and produces a number of news stories, original features, one-of-a-kind videos. With his passionate argumentative style, controversial opinions, harsh delivery, and dedication to brutal honesty Sterling is a name that you can't help but recognize.
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Surely that's aiming far too low. With this finance behind the game, and the walkthrough we've seen of it, they should be aiming for the top spot with this game. But I'm sure it's just them being polite and not getting our hopes up.