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Are Wii owners core gamers?

10:20 AM on 12.17.2007   |   Dale North

Are Wii owners core gamers? photo

The current holiday buzz on the lips of stay-at-home moms and soccer dads (they're the ones that tuck in their polos and wear a brown belt with shorts) is the Nintendo Wii shortage, and how they desperately need to acquire one for their child. With the focus on Wii as a holiday gift, it's easy to think that the average Wii owner is an arm flailing Wii Sports' Boxing player, but Nintendo says differently.

Nintendo says that the average Wii owner is 29 and is not focused on Wii Sports. They say that this new demographic data shows that Wii owners are core gamers.  

Company president Reggie Fils-Aime also points out that Wii's attach rates are higher than the PS2's for the same period, which shows that Wii owners are buying and playing more than Wii Sports. Are they buying third-party games?

In a conference call on Friday.Fils-Amie was asked about the quality of these third-party games. 

"Any system will have a range of quality," said Reggie. He went on to say that developers are "working hard" to push the limits of Wii hardware.

Does an average age of 29 and a high attach rate really mean that Wii owners aren't casual gamers? 

[Via PC World - Thanks, JR]








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Dale North is Destructoid's Editor-In-Chief, a founding editor, and specialist in Japanese gaming. An accomplished musician, Dale was reporting from Japan during the earthquakes of 2011. Luckily, he got the fuck out alive and is home in America now with his wife and beloved corgi, Einstein. Dale is also a co-founder of Destructoid's sister anime site Japanator. Likes Corgis, Sega Saturn, PSP, iPhone, Photographic tools. Meet the rest of the team



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50 comments | showing # 1 to 50
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Neonie's Avatar - Comment posted on 12/17/2007 10:20
Neonie
Just becuase their 29 doesnt nessarliy make them core gamers. You can still be a casule gamer at that age. Being a core gamer has more to do with what you play then how old you are.
Swifty64's Avatar - Comment posted on 12/17/2007 10:21
Swifty64
I'm 29 and the only console i own is the Wii.
jordanbieber's Avatar - Comment posted on 12/17/2007 10:21
jordanbieber
They used to be core gamers. Then they got girls.
XerxesTWD's Avatar - Comment posted on 12/17/2007 10:29
XerxesTWD
It's funny that somehow, unless you play only sports titles and shooting games, you're merely a "casual gamer" these days.
F Whipple's Avatar - Comment posted on 12/17/2007 10:30
F Whipple
I hate these words "core" and "casual." STFUAJPG
DonWii's Avatar - Comment posted on 12/17/2007 10:31
DonWii
I think so... in NA anyway.
Matlox's Avatar - Comment posted on 12/17/2007 10:31
Matlox
The Wii is for bros.
XerxesTWD's Avatar - Comment posted on 12/17/2007 10:32
XerxesTWD
It's pretty clear that the hardest of hardcore gamers are people that play handhelds. Everyone else is a pussy-ass wannabe hardcore gamer.
DiseaseFactory's Avatar - Comment posted on 12/17/2007 10:33
DiseaseFactory
No way. Games on that system don't really sell that much..
VampireChrist's Avatar - Comment posted on 12/17/2007 10:34
VampireChrist
i cant wait to be a soccer dad
i wish my daughter would hurry up and learn to walk and communicate better so i can start bangin some single lonely soccer moms... hell, they dont even have to be single.

which reminds me, i just sold me wii to a single mother of three. figured she and her kids would get more use out of it than i did. it is the season of giving after all
Boolean's Avatar - Comment posted on 12/17/2007 10:35
Boolean
Know what would be awesome? A third party game that doesn't suck.
Cowzilla3's Avatar - Comment posted on 12/17/2007 10:36
Cowzilla3
I'm a core gamer and I play my Wii...I also play my 360.
Silcar's Avatar - Comment posted on 12/17/2007 10:36
Silcar
We grew up with the system. Its as simple as that. Besides, when people thing of video games, they think nintendo. As for the casual debate does it matter? How much time can you put into the Wii for starters? With X-box you've got a stong online component and for the PC you've got this like WoW. Its just not possible to be a hardcore Wii player with the sort of titles out. Not until SSMB comes out.
A New Challenger's Avatar - Comment posted on 12/17/2007 10:38
A New Challenger
RE4 exceeded Capcom's expectations on the Wii, so take that evidence as you will.

Sadly, Zack & Wiki is selling like ass. I need to grab it before it disappears.
king3vbo's Avatar - Comment posted on 12/17/2007 10:39
king3vbo
FLAMEBAIT!
IceMax's Avatar - Comment posted on 12/17/2007 10:40
IceMax
there playing wii play, not wii sports ;)
zardoz's Avatar - Comment posted on 12/17/2007 10:42
zardoz
If third party developers put the time, budget and effort into their Wii games like they already do for the 360/PS3, then their Wii efforts would sell much more.

RE 4 being a good example of a quality third party so called "core" game which sold well on the Wii.

For lazy developers it's convenient to use the hardcore/casual argument as an excuse for utter crap. I don't know how they have the balls to talk about lack of third party sales on Wii, after the crap which has been released by third party developers for that system..
martin's Avatar - Comment posted on 12/17/2007 10:43
martin
They get that average age because its people around the age of 10 and 50 that play this thing, now the people in between.

Oh and the higher attach rate in the same time period? Maybe people are just replacing old/broken PS2s and already have a game collection.

Maybe I'm just a synic.
XerxesTWD's Avatar - Comment posted on 12/17/2007 10:43
XerxesTWD
There doesn't even seem to be a consistent definition of "hardcore game" for the industry. Obviously minigames would be out(even if they're great minigames), but the definition seems to change with whomever I'm talking to at the moment. Has anybody else noticed this?
B-Radicate's Avatar - Comment posted on 12/17/2007 10:59
B-Radicate
I purchased one Wii game when I bought it, Scarface. Say what you will, it's an enjoyable open-world game. I have not bought, nor played, anything since. I hope to get some more games for my birthday/Christmas, but honestly... the Wii just doesn't excite me that much. It's a toy, not a gaming console. All I want is SSBB. Everything else I can go without.
Unicorn's Avatar - Comment posted on 12/17/2007 11:01
Unicorn
No More Heroes is the perfect example of a solid 3rd party game.

i've been playing games since before i could read or write and i consider myself a hardcore gamer.... and as of late i've been doing nothing but cookin' my Wii with Endless Ocean, U R MR GAY, No More Heroes and a little of Geometry Wars: Galaxies.

i wouldn't say having a particular system defines what kind of gamer you are, but i'd have to say something about the time one invests in a particular game and the amount of time they spend within several games.

hardcore gamers need to play games, not make their arms sore boxing their bro.

bro rape is on the rise

http://youtube.com/watch?v=3zvTRQr7ns8
XerxesTWD's Avatar - Comment posted on 12/17/2007 11:03
XerxesTWD
The confusing part about that argument (it's a toy not a gaming console)is the pretty blatant fact that the Wii has downloadable games that are considered some of the best games ever created. How are those games any less "hardcore" than Sports Title 2008 Special Edition?
rubadub's Avatar - Comment posted on 12/17/2007 11:14
rubadub
Anyone who labels themselves "hardcore" at anything is a big FAIL, unless there is a membership card and then its awesome because membership cards are pretty cool.
Unicorn's Avatar - Comment posted on 12/17/2007 11:14
Unicorn
p.s.

a dildo is a toy.

the Wii is a gaming console. last time i checked, a toy game were the monochrome screen pieces of crap i stopped playing when i was 6.

the wii has mario, thus it's a gaming system, not a toy.
ttaylor's Avatar - Comment posted on 12/17/2007 11:25
ttaylor
On a totally unrelated note.. I've always wondered about photos like this. Why not hold off spending on some games for a bit and buy yourself a kickass tv or a better couch/futon.. That is all.
nilcam's Avatar - Comment posted on 12/17/2007 11:28
nilcam
I guess I'm in the minority here. Not a day goes by that I don't play a Wii game. Super Mario Galaxy, Geometry Wars: Galaxies, Fire Emblem, Guilty Gear XX Accent Core, MLB Power Pros, Zack and Wiki, Ghost Squad, Metal SLug Anthology and Super Swing Golf Season 2 are all kept near the system. And that's not counting the VC games I own.

It seems that the Wii is great for gamers who prefer Japanese games.
A New Challenger's Avatar - Comment posted on 12/17/2007 11:31
A New Challenger
@ttaylor:

Bigger TV = less room for games! Duh!

You can't argue with that math =P
parrothead's Avatar - Comment posted on 12/17/2007 11:36
parrothead
I'm 29 and own a Wii,PS3,PSP and DS Lite. I have been a gamer all my life going back to the ColecoVison. I bought a Wii and played the crap out of it until I bought my PS3. My PS3 is broken and being repaired and I still don't really play my Wii. I would say I am a core gamer, but not on the Wii. The Wii I use for when friends come over to see what the Wii craze is all about
Cheeburga's Avatar - Comment posted on 12/17/2007 11:41
Cheeburga
Wii = Toy owners.
L0cky's Avatar - Comment posted on 12/17/2007 12:16
L0cky
in my case its true i am a gamer for over 20 years now and i like my wii the more then my 360 not because of the motion controll stuff but because i like the nintendo first party games
more then the 10 in a dozen fps games nowadays.
nothing can beat the gameplay of a good mario or zelda game.
Kyousuke Nanbu's Avatar - Comment posted on 12/17/2007 12:35
Kyousuke Nanbu
What are they playing then? I can count the Wii's must buy titles with one hand and still have fingers left over.

The Wii is a huge fad, many people bought it because its unique, I'm sure many of those people haven't touched it in months, this is just more flapping of lips by guys on top at Nintendo.

And I laugh at anyone who thinks that No More Heroes will sell, a highly stylized violent game made by the same dude who made Killer 7.

On a console where its selling game is fucking Wii Play and Carnival games was on the top for a month or 2. Yea, No More Heroes will appeal to a huge demographic allright, that is if even the fans understand it.
rusted3572's Avatar - Comment posted on 12/17/2007 12:49
rusted3572
The key word there is average, the average could be 29 becuase the console is owned by alot of little kids, and a lot of elderly people....
zardoz's Avatar - Comment posted on 12/17/2007 12:55
zardoz
I like the way you have used overwhelming evidence to support your points. I also like the way you conveniently ignore the huge success of the NES, SNES, PS1 & PS2, consoles which delivered a wide range of games, many of which were considered utter crap, yet sold by the bucket load.

A console is on the market to sell games to as many people as possible, not to satisfy people on blogs such as this. It's a simple business concept which can be found in every other medium of entertainment, if this business model is a "fad" then it's a long fad that just won't end.
XerxesTWD's Avatar - Comment posted on 12/17/2007 13:03
XerxesTWD
Haha, The Wii is a "fad" because it sells well? What a stupid argument. The XBOX360 had a full year to sell more than the Wii and look where it is now, nearly 3 million units behind. Looks like the momentum on that Microsoft gaming console "fad" is running out!
CaffeinePowered's Avatar - Comment posted on 12/17/2007 13:16
CaffeinePowered
Ive got almost as many Wii games as I do PS2 gamess :|
grrza's Avatar - Comment posted on 12/17/2007 13:32
grrza
F Whipple wrote: I hate these words "core" and "casual." STFUAJPG

rubadub wrote: Anyone who labels themselves "hardcore" at anything is a big FAIL

QFT. Only porn and punk can be hardcore.

Thing I don't get is why the fuck everyone is so worried about the games everyone else is playing? Play games that you like.
Zac Bentz's Avatar - Comment posted on 12/17/2007 13:39
Zac Bentz
This is stupid.
pedrovay2003's Avatar - Comment posted on 12/17/2007 14:45
pedrovay2003
Honestly, I think gamers who like the Wii are just as "core" as any other gamer. Just because the Wii goes in a different direction in a lot of ways doesn't mean it's strictly casual. I own a Wii and a 360, and I used to have a PS3 as well, and the Wii is still the one I play the most, by far. And I'm definitely not a "casual" gamer.

It just depends on what your interests are. As grrza said, play what you like instead of fighting about which console is the best, or more "core." That way you enjoy the games no matter what anyone else thinks about it. People keep saying the Wii is a fad --- That doesn't matter, because fad or not, it, on its own, has already made Nintendo enough money to carry them into the next generation, and people obviously want to play it, because mailmen are being stalked to get one. That's got to say something, right?
Corak's Avatar - Comment posted on 12/17/2007 16:31
Corak
@nanbu

"many people bought it because its unique"

QFT, couldn't have said it better myself. The control scheme is the most qunique and different of any game system to date, and it works well if exectued right, i.e. Mario. If I'm by myself I'm usually playing my PS3, if I'm with family or friends and the urge to play comes up then its usually the Wii. I own a grand total of 2 games for the Wii, Mario and Zelda, while the PS3 I own 5-6 I believe. I wouldn't call it a "fad" but I'm having trouble finding a better word to use. Because it appeals to more people, not the quintesential gamers, that's the reason its selling so well. Shoot my parents even played it when I got it, and I don't think either of them has played a video game in at least 20 years. Would they have bought it if I hadn't, probably not, but they did enjoy it.
Imako's Avatar - Comment posted on 12/17/2007 17:28
Imako
I'm sure both kinds of gamers are buying the wii. screw wii sports!
Novakaine's Avatar - Comment posted on 12/17/2007 18:23
Novakaine
"hay guyz im insecure and immature so i h8 on da wee"

Seriously....
Novakaine's Avatar - Comment posted on 12/17/2007 18:24
Novakaine
Forgot to add: Really, I thought the mindless Nintendo/Wii hate articles ended at Destructoid when Summa left.
Fading Star's Avatar - Comment posted on 12/17/2007 19:15
Fading Star
Wow, look at that room. :D. They could be.
Bob Muir's Avatar - Comment posted on 12/17/2007 20:57
Bob Muir
Even if you do as I've advised some people to do and get a Wii just for Super Mario Galaxy, I'd still say that you need to buy more games than that to be considered part of the core demographic.
carrierj1's Avatar - Comment posted on 12/18/2007 02:44
carrierj1
I'm 30 and I have a Wii that I play a lot. As for buying third party games, I only buy the one's that seem interesting like RE4, Trauma Center and even Manhunt 2. Of course I'm not going to buy Chocobo Quest, but if Square came out with a real FF just for Wii I'd buy it. I'm not going to buy Call of Duty 3 for the Wii because I have a 360 and the 360 version is just better. Basically, if third parties make crappy games then people aren't going to buy them. If they make relatively crap versions for the Wii compared to the 360 and PS3 versions, then people aren't going to buy them either.
VGFreak1225's Avatar - Comment posted on 12/18/2007 07:01
VGFreak1225
Well I can think of a lot of wii owners who are dying for a good hardcore game, so I am going to say a good amount of them are hardcore.
zombiekiller13's Avatar - Comment posted on 12/18/2007 08:14
zombiekiller13
I'm 30. I've owned everything from an Atari and NES to the PS2. With this current generation, I only have a Wii. I chose it over the other two because there were more games I wanted...Galaxy, Excite Truck, SSBB, Godfather Blackhand Edition, Metroid Prime 3...just to name a few. I also figured that my wife and son can get some use out of it...my son is 3 and can bowl a 100+ in Wii Bowling (daughter's only 1, so it'll be a while before she can get into games). Will I buy a 360 or PS3 later on? Maybe. Right now, I'm enjoying the hell out of my Wii.

As for the core vs. casual debate, who cares? If you like playing video games, does it matter which side you fall in? If you play, you're cool in my book. Don't care if you like playing mini-games, FPS, puzzle games, RPGs, whatever...you play them, you're a gamer.
Aaron Mxy Yost's Avatar - Comment posted on 12/18/2007 08:42
Aaron Mxy Yost
Are Wii owners core gamers? Who the fuck cares? The system is going to make money in either case.

I'm enjoying the hell out of my Wii, and I've found plenty of first and third party games that are keeping me entertained. For the flamers: if it's not for you, it's not for you. But stop fucking whining about how the Wii is a toy or how casual games are going to destroy the industry. You sound like bitches complaining because other people can find fun in things you don't enjoy. Same with the PS3: there's games out there to have fun with on the system if you stop moaning for a moment and actually look. More will come in the future. If you're too damn impatient, buy a 360 or maybe check out some games from the previous generation you overlooked.
joshxx's Avatar - Comment posted on 12/18/2007 09:36
joshxx
Yes every console has is core games and wii has them the problem is nobody is buying them instead they are buying carnival games and wii play stop buying that shit and buy Guilty Gears,Scarface, Batallion Wars, Zack and Wiki, RE:Umbrella Chronicles, The Godfather, Metroid Prime 3 and the list could go on, buy them biatches i command you!!!!
flynsk's Avatar - Comment posted on 12/18/2007 16:32
flynsk
I'll keep filling out the surveys Ninty sends me.

27. check
action/adventure. check.

I don't care what demographic they call me, as long as they keep making good games.

As for 3rd parties, put your monkey where your mouse is, and they'll do the same.
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