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Analyst(s) predict TGS-timed/holiday PS3 price drop [Update]

11:12 AM on 09.04.2007, Dale North 16 comments

Analyst(s) predict TGS-timed/holiday PS3 price drop [Update] photo
     Tokyo Game Show

Wait, didn't we just have a price drop?

GamesIndustry.biz reports that an analyst from simExchange says that Sony needs another price drop or pack-in to remain competitive in the North American market.  Analyst Jesse Divnich wants to see either another $100 USD taken off the console or an added-value bundle released to keep Sony competitive with Microsoft. He also believes that this should happen at TGS.

Divinch says "Sony's third party software support could be at serious risk if they allow Microsoft to continue to widen the sales gap."

This sounds like a daydream. Nothing against simExchange or its virtual trading, but another price drop this year (even though the first was more of a clearance) might be a sign of weakness in the eyes of Sony's competitors, and Sony doesn't really have a history of backing down.

Don't get me wrong: a PS3 price drop this holiday would be wonderful, but I expect that Sony is still looking to move PS2 games and systems, letting their better-but-still-not-great holiday PS3 lineup do what it will. I'll stick with Pachter's predictions, which call for PS2 price drops this year, and PS3 price drops in 2008. 

[Update: In a Gamasutra article on the same topic, Pachter says that he expects the 80GB system to be reduced to $499 for this holiday season. He also says that Sony could follow that up with another drop next spring. Pachter, make up your mind!]

[thanks, JV] 


Next page: More Price Drop stories




Necros's Avatar
Necros at 09/04/2007 10:51
If it's true, it's quite reminiscent of the rapid price drops for the N64 when it first came out...
foxhound009's Avatar
foxhound009 at 09/04/2007 10:52
uhmmm... I so can't wait till that price drop... hurry up sony! it's ticking...
B-Radicate's Avatar
B-Radicate at 09/04/2007 10:59
PAck the system with ratchet & Clank and I'm sold.
Dale North's Avatar
Dale North at 09/04/2007 11:42
b-radicate - that would be very nice
brainderailment's Avatar
brainderailment at 09/04/2007 11:44
I fully expect an 80Gb drop to $499, probably leaning up next to GTAIV and MGSIV. <you like that? yeah IV.
ran24's Avatar
ran24 at 09/04/2007 12:01
No way the PS3 is gonna drop another $100 before year's end.
Joe Burling's Avatar
Joe Burling at 09/04/2007 12:10
No price drop until the 60GBs are gone. Then, the 80GBs will drop to $500.

At launch, you could buy a PS3 for $500. Two $100 price drops later, you'll be able to buy a PS3 for $500.

That doesn't sound like a price drop to me...
brainderailment's Avatar
brainderailment at 09/04/2007 12:18
@buck: nobody was complaining about a 500 dollar pricepoint at launch, they were complaining about a 600 dollar price.
DGX Goggles's Avatar
DGX Goggles at 09/04/2007 12:23
A price drop now? Rightttt....and I am sure $ony will start selling PSPs with two analog sticks and a good d-pad too.
Snaileb 's Avatar
Snaileb at 09/04/2007 13:01
But Buck.. it has more memory n' stuff!


Yeah I don't like where this is headed for Sony.
SourGr8pes's Avatar
SourGr8pes at 09/04/2007 14:06
Personally, I'd only buy the thing for backwards compatibility (so I'll take any price drop I can get), but I don't see a price drop to be completely out of the picture.
PS2 is still one of the top selling consoles out there to this date. Perhaps a price drop will persuade these PS2 users over time to make the jump to PS3. A PS2 drop is more likely, but a PS3 isn't too far fetched.
Sony's situation still looks grim...
RskimB's Avatar
RskimB at 09/04/2007 15:05
Oh god I want to believe this but I doubt a price drop will come until 08
Mxyzptlk's Avatar
Mxyzptlk at 09/05/2007 03:07
Still waiting for that ZOMG MUST HAVE game for the PS3. So far, not seeing it. Price drops are going to have to pick up the slack.
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