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AMAZING House of the Dead: Overkill promotional swag

10:08 AM on 08.22.2008, Jim Sterling 30 comments

AMAZING House of the Dead: Overkill promotional swag photo
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I must admit that when a certain package arrived today, I was a little disappointed by the contents. "A VHS tape," my inner voice complained. "Who is sending VHS tapes in this day and ... wait a minute ... this says House of the Dead: Overkill on it. EPIC OVERLOAD!"

Looks like Sega has taken the Grindhouse horror style and totally knocked it out of the park. It might not be apparent on these hasty pics, but the video cassette box has been deliberately weathered and damaged so it looks like it was dredged up from the "video nasty" era or something. Inside is a postcard made to resemble a video tape, but underneath that is one of those T-shirts that you put in water to expand. No time to expand the shirt yet (maybe later) but hopefully the packet is good enough for now.

Sega, I have to say, you've pulled an utter blinder this time. This is one of the most brilliant promotions ever.


LAUNCH GALLERY (9 IMAGES)
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ShawnKelfonne's Avatar
ShawnKelfonne at 08/22/2008 10:13
"So frightening you'll cry blood... from your own eyes"

Brilliant!
atastysammich's Avatar
atastysammich at 08/22/2008 10:13
Big Boss Figur(in)e could take that box down with CQC, no sweat.
Holyetheline's Avatar
Holyetheline at 08/22/2008 10:15
I wonder if they will ever come out with a HOTD game where the voice acting doesn't sound forced/like total crap.
Jim Sterling's Avatar
Jim Sterling at 08/22/2008 10:17
Holyetheline:

Given the direction they're taking with this, I'll be disappointed if the voice acting DOESN'T sound like crap.
Edarios's Avatar
Edarios at 08/22/2008 10:17
whats the dude on the right from
Jim Sterling's Avatar
Jim Sterling at 08/22/2008 10:19
Edarios:

It's Gogandantes from Onimusha 2.
BlindsideDork's Avatar
BlindsideDork at 08/22/2008 10:32
I hate you...I really do...
Jim Sterling's Avatar
Jim Sterling at 08/22/2008 10:38
The little blurb at the bottom of the cassette box reads: "This is like something out of a videogame."

Fucking gift that keeps on giving.
Mr Wilson's Avatar
Mr Wilson at 08/22/2008 10:43
That is amazing. I'll pm you my address so you can kindly mail that to me right away. :)
F Whipple's Avatar
F Whipple at 08/22/2008 10:44
I am ridiculously jealous right now
Professor Pew's Avatar
Professor Pew at 08/22/2008 11:01
Want want want want want want want want want want want want want want want want want want want want want want want want want!
Prince Ghidorah's Avatar
Prince Ghidorah at 08/22/2008 11:06
I'm with Jim. No terrible voice acting = not really House of the Dead. And it better be on rails too.
mix's Avatar
mix at 08/22/2008 11:55
My Wii needs a new game and this is looking pretty sweet!
Mxyzptlk's Avatar
Mxyzptlk at 08/22/2008 12:40
I'm glad Sega's playing up the fact that the House of the Dead series has ALWAYS been ridiculously cheesy. My fingers are crossed for some pre-order swag in the vein.
MPHtails's Avatar
MPHtails at 08/22/2008 12:48
This is both awesomely amazing and amazingly awesome.

Also, I've never heard of expandable t-shirts.
Demtor's Avatar
Demtor at 08/22/2008 13:15
Hahaha, that is so awesome. It makes me happy when people understand the material they are working with to such a great extent.
skull13666's Avatar
skull13666 at 08/22/2008 13:28
..::cries::.. are we ALL getting one? :(
DanGale's Avatar
DanGale at 08/22/2008 13:49
Wait, it wasn't a real VHS? :(

It would have been great to have the trailer sent to you on VHS. Sure you could never play it without visiting a technological museum, or going to Manchester, but still.
908peruvian's Avatar
908peruvian at 08/22/2008 16:34
Gogandantes !!!!!!!!!!!!

oh yeah!!!!

where is Onimusha 5 with co-op !?!?
Electro Lemon's Avatar
Electro Lemon at 08/22/2008 16:41
Give it to me, or I'll tell everyone you liked Yaris.
nosinging's Avatar
nosinging at 08/22/2008 18:53
I don't know the HotD seires even a little, but the concept + text of the box, I'm in. More intentional camp, please.
mistic's Avatar
mistic at 08/23/2008 11:36
man that is fucking awesome!

I really hope their game is as good as their advertising :-)
Bwark-Kupo's Avatar
Bwark-Kupo at 08/24/2008 03:25
I have a VCR and no DVD player. Does that make me behind the times?
GohanGVO's Avatar
GohanGVO at 08/25/2008 21:37
*paws monitor lovingly*
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