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AMAZING House of the Dead: Overkill promotional swag photo

I must admit that when a certain package arrived today, I was a little disappointed by the contents. "A VHS tape," my inner voice complained. "Who is sending VHS tapes in this day and ... wait a minute ... this says House of the Dead: Overkill on it. EPIC OVERLOAD!"

Looks like Sega has taken the Grindhouse horror style and totally knocked it out of the park. It might not be apparent on these hasty pics, but the video cassette box has been deliberately weathered and damaged so it looks like it was dredged up from the "video nasty" era or something. Inside is a postcard made to resemble a video tape, but underneath that is one of those T-shirts that you put in water to expand. No time to expand the shirt yet (maybe later) but hopefully the packet is good enough for now.

Sega, I have to say, you've pulled an utter blinder this time. This is one of the most brilliant promotions ever.

LAUNCH GALLERY (9 IMAGES)
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Jim Sterling serves as reviews editor for Destructoid.com, head of the Podtoid podcast, and produces a number of news stories, original features, one-of-a-kind videos. With his passionate argumentative style, controversial opinions, harsh delivery, and dedication to brutal honesty Sterling is a name that you can't help but recognize. Likes PS2, iPod Touch, Silent Hill 2, Metal Gear Solid, Dynasty Warriors 3 Meet the rest of the team



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25 comments | showing # 1 to 25
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Red TheHaze Veron's Avatar - Comment posted on 08/22/2008 10:08
Red TheHaze Veron
and you complain all the time of not getting good schwag.
Cataract's Avatar - Comment posted on 08/22/2008 10:09
Cataract
Ahahaha, thats awesome! Oh man, I can't get over how ridiculous that is.
ShawnKelfonne's Avatar - Comment posted on 08/22/2008 10:13
ShawnKelfonne
"So frightening you'll cry blood... from your own eyes"

Brilliant!
atastysammich's Avatar - Comment posted on 08/22/2008 10:13
atastysammich
Big Boss Figur(in)e could take that box down with CQC, no sweat.
Holyetheline's Avatar - Comment posted on 08/22/2008 10:15
Holyetheline
I wonder if they will ever come out with a HOTD game where the voice acting doesn't sound forced/like total crap.
Jim Sterling's Avatar - Comment posted on 08/22/2008 10:17
Jim Sterling
Holyetheline:

Given the direction they're taking with this, I'll be disappointed if the voice acting DOESN'T sound like crap.
Edarios's Avatar - Comment posted on 08/22/2008 10:17
Edarios
whats the dude on the right from
Jim Sterling's Avatar - Comment posted on 08/22/2008 10:19
Jim Sterling
Edarios:

It's Gogandantes from Onimusha 2.
BlindsideDork's Avatar - Comment posted on 08/22/2008 10:32
BlindsideDork
I hate you...I really do...
Jim Sterling's Avatar - Comment posted on 08/22/2008 10:38
Jim Sterling
The little blurb at the bottom of the cassette box reads: "This is like something out of a videogame."

Fucking gift that keeps on giving.
Mr Wilson's Avatar - Comment posted on 08/22/2008 10:43
Mr Wilson
That is amazing. I'll pm you my address so you can kindly mail that to me right away. :)
F Whipple's Avatar - Comment posted on 08/22/2008 10:44
F Whipple
I am ridiculously jealous right now
Maurice Tan's Avatar - Comment posted on 08/22/2008 11:01
Maurice Tan
Want want want want want want want want want want want want want want want want want want want want want want want want want!
Prince Ghidorah's Avatar - Comment posted on 08/22/2008 11:06
Prince Ghidorah
I'm with Jim. No terrible voice acting = not really House of the Dead. And it better be on rails too.
mix's Avatar - Comment posted on 08/22/2008 11:55
mix
My Wii needs a new game and this is looking pretty sweet!
Aaron Mxy Yost's Avatar - Comment posted on 08/22/2008 12:40
Aaron Mxy Yost
I'm glad Sega's playing up the fact that the House of the Dead series has ALWAYS been ridiculously cheesy. My fingers are crossed for some pre-order swag in the vein.
MPHtails's Avatar - Comment posted on 08/22/2008 12:48
MPHtails
This is both awesomely amazing and amazingly awesome.

Also, I've never heard of expandable t-shirts.
Demtor's Avatar - Comment posted on 08/22/2008 13:15
Demtor
Hahaha, that is so awesome. It makes me happy when people understand the material they are working with to such a great extent.
skull13666's Avatar - Comment posted on 08/22/2008 13:28
skull13666
..::cries::.. are we ALL getting one? :(
908peruvian's Avatar - Comment posted on 08/22/2008 16:34
908peruvian
Gogandantes !!!!!!!!!!!!

oh yeah!!!!

where is Onimusha 5 with co-op !?!?
Electro Lemon's Avatar - Comment posted on 08/22/2008 16:41
Electro Lemon
Give it to me, or I'll tell everyone you liked Yaris.
nosinging's Avatar - Comment posted on 08/22/2008 18:53
nosinging
I don't know the HotD seires even a little, but the concept + text of the box, I'm in. More intentional camp, please.
mistic's Avatar - Comment posted on 08/23/2008 11:36
mistic
man that is fucking awesome!

I really hope their game is as good as their advertising :-)
Krow's Avatar - Comment posted on 08/24/2008 03:25
Krow
I have a VCR and no DVD player. Does that make me behind the times?
GohanGVO's Avatar - Comment posted on 08/25/2008 21:37
GohanGVO
*paws monitor lovingly*
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