Quantcast
Activision: Guitar Hero not dead, on 'hiatus' - Destructoid

DestructoidJapanatorTomopopFlixist



Activision: Guitar Hero not dead, on 'hiatus'


8:20 AM on 04.12.2011
Activision: Guitar Hero not dead, on 'hiatus' photo



Activision has made a statement concerning the Guitar Hero franchise, seeming to backtrack on the idea that the series had been killed off for good. I guess the publisher realized there's money to be made from a big comeback later on.

"Actually, just to clarify, we're just putting Guitar Hero on hiatus, we're not ending it," claimed Acti's Dan Winters. "We're releasing products out of the vault -- we'll continue to sustain the channel, the brand won't go away. We're just not making a new one for next year, that's all."

Winters also addressed True Crime: Hong Kong, saying that even though the game was looking good, it was too "mid-tier" for a company that wanted to focus on bigger prizes: "That would have been, and still might end up being, a very successful mid-tier opportunity for someone. But, as I said, we changed our business model to where we were going to change our business model to focus disproportionately on three big, huge monsters. Those three monsters are the Bungie, Call of Duty and Spyro titles."

It comes to something when being good and having a chance at being decently successful isn't enough to save a game. That's Activision for you.

Activision: "Guitar Hero on hiatus, we're not ending it" [GI.biz]






Comments not appearing? Anti-virus apps like Avast or some browser extensions can cause this.
Easy fix: Add   [*].disqus.com   to your software's white list. Tada! Happy comments time again.

Did you know? You can now get daily or weekly email notifications when humans reply to your comments.








Win your choice of console from Destructoid! in Destructoid's Hangs on LockerDome

Music games

5:00 AM on 07.04.2014
Bang the drums and roll the dice in this Taiko Drum Master RPG

A new Taiko Drum Master game is now available on a mobile device nowhere near you (if you live in Japan, anyway) with Taiko Drum Master: RPG Daton, an adorable quest featuring the cute little Taiko characters, pachinko balls...more



10:30 PM on 07.03.2014
Hatsune Miku: Project DIVA F 2nd to feature fully-translated English lyrics

It's exciting to see so much love for Hatsune Miku from Sega, especially given how fun the Project DIVA games are. Perhaps as an extension of said love, Sega has announced that Hatsune Miku: Project DIVA F 2nd will feature f...more



9:00 AM on 06.26.2014
Korg DSN-12 analog synthesizer comes to 3DS this September

The following might be lost on you if you're not a music or sound person. Japan-based Detune Ltd, the folks behind DS and 3DS musical software titles Korg DS-10 and Korg M01, are back with another new musical tool, the Korg ...more



View all Music games






Back to Top




All content is yours to recycle through our Creative Commons License permitting non-commercial sharing requiring attribution. Our communities are obsessed with videoGames, movies, anime, and toys.

Living the dream since March 16, 2006

Advertising on destructoid is available: Please contact them to learn more