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I can't believe I am agreeing with Activision...
But it's true. EA has been acting like a bunch of childish fools. It's pathetic for everyone involved. Good on you, Activision for taking the high road.
But it's true. EA has been acting like a bunch of childish fools. It's pathetic for everyone involved. Good on you, Activision for taking the high road.
What's also bad for the industry is bleeding talent dry and throwing them away like used garbage when they can't develop a blockbuster every 12 months.
After the "Your Mom Will Hate It" campaign for Dead Space 2, it's fairly safe to say that EA's marketing department is full of people who aren't out to exercise a shred of dignity.
Also bad for the industry, flooding the market with copy/paste generic first person shooters and setting a precedent for over priced DLC that costs just as much as the original game and only amounts to 20 crappy multiplayer maps.
Let's anal rape EA so they learn their lesson. Then anal fist activision and pull out their intestines, just for the fun of it of course.
There were questions a while back to the MW3 lead and he went on I say that everyone should probably own both MW3 and BF3 because they'll both be fantastic games.
I'm sure DICE would agree, but EA have the cuntiest PR team in the history of videogames, so of course they would go on the offensive.
I'm sure DICE would agree, but EA have the cuntiest PR team in the history of videogames, so of course they would go on the offensive.
Yeah, the whole thing's been pretty silly, but if CoD still destroys Battlefield 3 this year, then I'm sure we'll see at least one or two similarly-minded jabs from Activision.
I think nearly everything publishers say in public should be kept to themselves, frankly. We all agree that it is mindless drivel made to sound like it has substance, right? Is EA's badgering any worse than what any one of Activision higer-ups say about the industry at large every fucking chance they get? Or how about any worse than the script they hand the Kevin Butler character every time he walks onto a stage?
No, what's bad for the industry is the politics-class bullshit they spout at all times, focusing all the attention on themselves, and sapping it away from the people who actually make the games. Bunch of passionless moneyzombies who wouldnt give a goddamn about the good of the industry if they werent raking in billions between them.
The irony is that all these large publishers are implementing business strategies that hurt long term stability for the greater good of their short term coffers.
No, what's bad for the industry is the politics-class bullshit they spout at all times, focusing all the attention on themselves, and sapping it away from the people who actually make the games. Bunch of passionless moneyzombies who wouldnt give a goddamn about the good of the industry if they werent raking in billions between them.
The irony is that all these large publishers are implementing business strategies that hurt long term stability for the greater good of their short term coffers.
I think nearly everything publishers say in public should be kept to themselves, frankly. We all agree that it is mindless drivel made to sound like it has substance, right? Is EA's badgering any worse than what any one of Activision higer-ups say about the industry at large every fucking chance they get? Or how about any worse than the script they hand the Kevin Butler character every time he walks onto a stage?
No, what's bad for the industry is the politics-class bullshit they spout at all times, focusing all the attention on themselves, and sapping it away from the people who actually make the games. Bunch of passionless moneyzombies who wouldnt give a goddamn about the good of the industry if they werent raking in billions between them.
The irony is that all these large publishers are implementing business strategies that hurt long term stability for the greater good of their short term coffers.
No, what's bad for the industry is the politics-class bullshit they spout at all times, focusing all the attention on themselves, and sapping it away from the people who actually make the games. Bunch of passionless moneyzombies who wouldnt give a goddamn about the good of the industry if they werent raking in billions between them.
The irony is that all these large publishers are implementing business strategies that hurt long term stability for the greater good of their short term coffers.
"What's also bad for the industry is bleeding talent dry and throwing them away like used garbage when they can't develop a blockbuster every 12 months."
What are you talking about? Everyone that left IW, left under there own omission. Except for Jason and Vince, who were forced out, but no one left because of poor working condition. Plus they never had to develop a blockbuster every 12 months months, because they got two years in between each game, which is why Treyarch does the off year COD games, every other year. I think people need to learn some facts, before hating on a company, for absolutely totally made up BS reason!
What are you talking about? Everyone that left IW, left under there own omission. Except for Jason and Vince, who were forced out, but no one left because of poor working condition. Plus they never had to develop a blockbuster every 12 months months, because they got two years in between each game, which is why Treyarch does the off year COD games, every other year. I think people need to learn some facts, before hating on a company, for absolutely totally made up BS reason!
Coming from a company who bought a team of developers and had them make the most successful game of all time (to that point) and then slander them, weasel their way of out of a contract with them, and then fire them to avoid paying them their due royalties... taking the "high road" on this one doesn't really mean much.
It's unbelievable how much shit EA did with the release of BF3, that Activision looks good in comparison
I have to agree, I mean it's not like Activision has gone and done something equally stupid and overboard themselves. I mean, they didn't go and kick out the development heads of the game studio RESPONSIBLE for making the hit Modern Warfare in one giant news specta-
...Wait...
...Wait...
Kotick is the cockiest asshole in the world and he has the paycheck to back it up...but let's stop pretending here.
If you were to ask who has talked the most smack in the gaming industry over the past two years, the answer would be Activision.
If you were to ask who talks the most smack and/or childish on Destructoid, the answer is Jim Sterling.
Kettle seems awfully black these days.
I could give a fuck about smacktalk between publishers...I eat that shit up. Either EA backs it up or they fall on their face, a win win.
Activision would be all up in EAs asshole if they thought they had a superior product, they're crying now because these latest demos are fucking amazing.
If you were to ask who has talked the most smack in the gaming industry over the past two years, the answer would be Activision.
If you were to ask who talks the most smack and/or childish on Destructoid, the answer is Jim Sterling.
Kettle seems awfully black these days.
I could give a fuck about smacktalk between publishers...I eat that shit up. Either EA backs it up or they fall on their face, a win win.
Activision would be all up in EAs asshole if they thought they had a superior product, they're crying now because these latest demos are fucking amazing.
All I have to say is after all the shit talk and hype, Battlefield 3 better make me crap my pants or it will be a disappointment. Don't write check with your mouth that your butt can't cash.
So EA it's like the fourteen years old kids that plays COD and yells at other people when they win LOL
@PEICanada7
You're overlooking the developers Acti axed after their high scoring games just didn't sell blockbuster style. There's more than a few. /
Also, this shit is coming from Activision, when the evidence available suggests that they spend nearly DOUBLE the amount of money it costs to develop a Call of Duty game on advertising. You mean to tell me spending $100 million on advertising a SINGLE game is good for the industry? You could develop 1-3 full games for that money, one of which could be a high risk venture (anything thats not FPS).
EA seems to be doing the same with BF3. So this publisher can afford to spend $100 mil advertising its most well known release of the year, but can't afford to have used gamers on its network. Does no one see whats wrong with the fucking picture here?.
Still, its nice that theyre still so gracious as to remind us what is and isnt good for the industry.
You're overlooking the developers Acti axed after their high scoring games just didn't sell blockbuster style. There's more than a few. /
Also, this shit is coming from Activision, when the evidence available suggests that they spend nearly DOUBLE the amount of money it costs to develop a Call of Duty game on advertising. You mean to tell me spending $100 million on advertising a SINGLE game is good for the industry? You could develop 1-3 full games for that money, one of which could be a high risk venture (anything thats not FPS).
EA seems to be doing the same with BF3. So this publisher can afford to spend $100 mil advertising its most well known release of the year, but can't afford to have used gamers on its network. Does no one see whats wrong with the fucking picture here?.
Still, its nice that theyre still so gracious as to remind us what is and isnt good for the industry.
He does mean 'rot from the core' in that he wants the hardcore (core) audience to realize his game is the shit, and COD is just shit.
Correct?
'Cause.. well, I'd pretty much agree with that.
As far as 'war games' go.. Battlefield is like being on a simulated battlefield.. MW is like simulated paint ball.
Both have their place.. I just prefer the one with vehicles.
Correct?
'Cause.. well, I'd pretty much agree with that.
As far as 'war games' go.. Battlefield is like being on a simulated battlefield.. MW is like simulated paint ball.
Both have their place.. I just prefer the one with vehicles.
"EA's apparent need to throw shit at other people and alienate itself has gotten beyond a joke."
... did Jim Sterling just say that? I can't be the only one who chuckled.
@OneRed
If Activision spending $100 million on CoD results in over $3 BILLION in sales, then yeah, that was money well spent. Had it even come close to exceeding profits, then you might have a point, but as it is, it was obviously a very good investment.
... did Jim Sterling just say that? I can't be the only one who chuckled.
@OneRed
If Activision spending $100 million on CoD results in over $3 BILLION in sales, then yeah, that was money well spent. Had it even come close to exceeding profits, then you might have a point, but as it is, it was obviously a very good investment.
You know what's bad for the industry? Saturating the market with annual releases. Charging $15 for map packs and charging 10 Pounds more just because they can get away with it.
Oh EA what have you done... Not showing BF3 properly on consoles because it looks kinda bad compared to the PC, limiting it's release on PC with Origin, no split-screen, downgrading the multiplayer maps for consoles and trolling the shit out of the competition... Yeah COD seems pretty good right now.
As much as I hate to admit it, Battlefield most likely will not outsell CoD, and ea need to stop being so delusional and thinking Battlefield will kill it :/
It's amazing how EA is so proud of the PC version but they're like, fuck off PC gamers we'll make playing this game hell for you because they know console gamers will buy it and they don't even know the difference between the PC and console version.
Funny thing is, the recent issue of GameInformer has quotes from both companies trash talking each other...
@pokota
Lol, I should know better than to respond to you, its not like you ever learn anything when someone shits on one of your narrow minded notions anyway. I digress...
For one, no one inside Acti or out can prove or disprove the egregious amount of money spent advertising a single CoD game is what accounts for its sales, especially at this point. If you want to attribute its sales to advertising on not its own merits, thats on you.
You are, like many publishers themselves, overstating GROSS numbers, and not bothering to talk about NET numbers, the ones that matter most. According to the '10 ActiBlizz financial report, they made ~$3bil from sales in total, so CoD did not make $3bil by itself last year regardless of sales numbers, and made $4.4bil all said.
During this span, they spent $642mil on product development, and $520 on sales and marketing. So, according to their numbers, advertising for a single Call of Duty game accounts for aprox. 1/5th of their yearly advertising budget. This is the world's largest publisher of video games spending $.20 to the advertising $1 on a single game.
Just so we're clear, Actibliz is spending aprox 80% of what they spend to actually produce games on advertising them. If a CoD game costs $50mil to make, and gets 1/5th of the entire corporate advertising budget, what does that say for the cheaper games that arent expected to go blockbuster? Wonder how much the superfun Singularity had for advertising...
Lol, I should know better than to respond to you, its not like you ever learn anything when someone shits on one of your narrow minded notions anyway. I digress...
For one, no one inside Acti or out can prove or disprove the egregious amount of money spent advertising a single CoD game is what accounts for its sales, especially at this point. If you want to attribute its sales to advertising on not its own merits, thats on you.
You are, like many publishers themselves, overstating GROSS numbers, and not bothering to talk about NET numbers, the ones that matter most. According to the '10 ActiBlizz financial report, they made ~$3bil from sales in total, so CoD did not make $3bil by itself last year regardless of sales numbers, and made $4.4bil all said.
During this span, they spent $642mil on product development, and $520 on sales and marketing. So, according to their numbers, advertising for a single Call of Duty game accounts for aprox. 1/5th of their yearly advertising budget. This is the world's largest publisher of video games spending $.20 to the advertising $1 on a single game.
Just so we're clear, Actibliz is spending aprox 80% of what they spend to actually produce games on advertising them. If a CoD game costs $50mil to make, and gets 1/5th of the entire corporate advertising budget, what does that say for the cheaper games that arent expected to go blockbuster? Wonder how much the superfun Singularity had for advertising...
lol you know whats hurting the industry call of duties success
every major game company wants to exploit there game with early releases
games have to be dumbed down like call of duty
all multiplayer needs perks and classes
mass effect creators are trying to hard to appeal to this crowed when they should be trying to appeal to mass effect fans in mass effect 3
stealth games don't want to have as much stealth ( splinter cell and the new coming hitman) because of wanting the money of call of duty fans
games have to be all overly linear ( nothing bad with linear but call of duty hand holding linear is bad)
overprice dlc
every major game company wants to exploit there game with early releases
games have to be dumbed down like call of duty
all multiplayer needs perks and classes
mass effect creators are trying to hard to appeal to this crowed when they should be trying to appeal to mass effect fans in mass effect 3
stealth games don't want to have as much stealth ( splinter cell and the new coming hitman) because of wanting the money of call of duty fans
games have to be all overly linear ( nothing bad with linear but call of duty hand holding linear is bad)
overprice dlc
If EA wants to beat Activision then why is BF3 not coming to Steam? MW3 is coming to Steam.
Steam is the largest digital PC game distributor, if they were actually trying to beat out Activision in terms of sales then you'd think they would be on it... right?
Steam is the largest digital PC game distributor, if they were actually trying to beat out Activision in terms of sales then you'd think they would be on it... right?
@Tyler Youngblood
I pretty much agree with you. Especially on the MP front. Everything seems to have to have XP and perks now
I pretty much agree with you. Especially on the MP front. Everything seems to have to have XP and perks now
It's simple.
Battlefield will outsell Call of Duty on the PC.
Call of Duty will outsell Battlefield on consoles.
Acti and EA both have done their fair share of shit throwing and everyone knows it but I do think trash talking is great and needed in any competition as lonh as it's classy, which in all fairness both companies have not shown.
Stay classy San Diego.
Battlefield will outsell Call of Duty on the PC.
Call of Duty will outsell Battlefield on consoles.
Acti and EA both have done their fair share of shit throwing and everyone knows it but I do think trash talking is great and needed in any competition as lonh as it's classy, which in all fairness both companies have not shown.
Stay classy San Diego.
So is this an admission of defeat by Activision already? If they had any confidence in their own product they'd play EA at their own game. We all know Kodick and co are fully capable of doing so.
Both companies can easily be accused of dickery that hurts the industry, so any moral stances either decide to make feel pretty moot.
Why wont these 2 fucking companies kill themselves off in the pits of hell?
I'm dreadfully tired of both of them
I'm dreadfully tired of both of them
You are so mired in politics and enamored with gossip, though you claim not to be, Jim, that honestly, sometimes, your articles are more inane to read than reading about Kim Kardashian taking it in her asshole from a new "suitor".
"Sterling's apparent need to throw shit at other people and alienate itself has gotten beyond a joke."
I was all ready to say Activision should get out of the kitchen if they can't stand the heat, but after the comparison to Toy Story and Dreamworks, I can't help but agree. That kind of stuff really is petty.
You know what else is bad for the industry?
Having one title take a billion dollars out of the industry every year.
Giving your developers only 12 months to release a title for the sake of a quick buck and releasing shitty games in the process.
Forcing your studios to create annual iterations every year until people stop buying, only to then close the studio down and move onto the next trend.
Fuck Activision. But still, EA need to shut the fuck up. I'm sure they have the better game, but it'd be nice to see them focus on that rather than Call of Duty.
Having one title take a billion dollars out of the industry every year.
Giving your developers only 12 months to release a title for the sake of a quick buck and releasing shitty games in the process.
Forcing your studios to create annual iterations every year until people stop buying, only to then close the studio down and move onto the next trend.
Fuck Activision. But still, EA need to shut the fuck up. I'm sure they have the better game, but it'd be nice to see them focus on that rather than Call of Duty.
@PEICanada7 Have you forgotten what Activision did to Guitar Hero and all its devs? I recall there being massive layoffs and even some studios being closed as a result of what Activision did to that series (hell, that whole GENRE). I think that can be classified as "bleeding talent dry and throwing them away like used garbage when they can't develop a blockbuster every 12 months."
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