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PR Nightmare!

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SC Conviction publicity stunt almost causes a shooting


Apr 19
// Matthew Razak
Auckland, New Zealand's Viaduct Basin, a popular nightlife area, was the site of one of the dumbest publicity stunts ever this past Friday night The New Zealand Herald is reporting. Evidently in promotion of Splinter Cell Con...
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Capcom swiftly denounces anti-Wii comments


Jan 07
// Jim Sterling
Uh oh, sounds like somebody brewed up a PR nightmare. Yesterday, we ran a story on Capcom's Antoine Seux, who said that hardcore gamers had essentially abandoned the Wii and that the future of Capcom was in the PS3 and Xbox 3...
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Matt Hazard will lead to our 2012 demise and other facts


Nov 23
// Jordan Devore
You really ought to commend the folks at Maverick PR (and Vicious Cycle Software) for their work on Matt Hazard. They've done a tremendous job of creating a back-story for the videogame character who's got a fictional past, b...
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And now a severed hand: Dante's Inferno PR gets scary


Sep 28
// Nick Chester
As you may remember, Electronic Arts sent us a $200 check to test our "greed" as a promotion for Visceral Games' Dante's Inferno. And this is what happens when you cash it: EA then sends you a (fake) severed hand in...
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SDCC: EA to prostitute its booth babes for you, the customer


Jul 24
// Joseph Leray
Oooh Lord. Where to even start with this one? Let's get right to it: Electronic Arts and Visceral Games have cooked up another awful PR campaign for Dante's Inferno called "Sin to Win." If alienating Catholic gamers...
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Once again Germany needs the worlds help


Jul 12
// Matthew Razak
If you've been following my intrepid coverage of the situation in Germany (I've appointed myself Destructoid's German correspondent on weekends) then you know that the German government is attempting to ban the sale and produ...
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Do you guys remember that time Peter Moore said 'f*ck you' to Yuji Naka?


Sep 07
// Joseph Leray
If there hasn't been a book written about the sordid relationship between EA and Sega, there ought to be. The latest curious tidbit comes courtesy of an Esquire interview, in which current EA Sports boss Peter Moore describes...
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Force Unleashed dev explains why Star Wars games are less than stellar


Sep 04
// Joseph Leray
I don't think I'll ever fully understand the arcane geometry of public relations. I will never truly grasp the Orwellian mechanics of crafting the elegant, eloquent bullsh*t that comes out of some developers' mouths.Speaking ...
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MTV Multiplayer is in the midst of "reviews week," discussing a subject very close to my heart. Yesterday I provided the indie take on Multiplayer's "Bill of Rights" for game reviewers, and today I must sh...

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Ubisoft: 'Play Haze for yourself'


May 21
// Jim Sterling
Time was, when a game got a bad review, the publisher would keep its head down and wait a year or two before releasing a sequel. These days, however, with those in the games industry becoming more vocal, it seems that a high-...
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SNK Playmore story turns crazy: Destructoid finds the sanity


May 14
// Jim Sterling
Yesterday I wrote an article about how SNK Playmore was closing its US doors while Ignition US would handle distribution of the company's game. It looked like people would lose jobs, not least Ben Herman, president of SNK Pla...
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Super Smash Bros. Brawl Errors: More than meets the eye (Update)


Mar 09
// NO LONGER WORKS AT DESTRUCTOID
[Editor's note: Before panties are bunched, please read the official update/clarification to the following story.] It has been a long and rough journey for those of you waiting to get your hands on Super Smash Brothers B...
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Be very afraid: Saw game announced


Jan 30
// SRVSLPS
Back in June, we told you about Brash Entertainment's plans to take on the niche market of movie-based games, and how they had secured the necessary licensing needed to bring favorites such as Saw to the game screen. IGN was ...
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Sony PR boss Dave Karraker's exit interview


Sep 07
// Dale North
We just told you about Sony's PR head Dave Karraker leaving the games industry to get back to the booze business (who wouldn't want to do that?), and now that today is his last day, Next-Gen.biz has a sort of exit interview w...
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Marks and Spencer to the Xbox 360: Do not want!


Aug 22
// Jim Sterling
To be honest, Marks & Spencer is known more for giving upper class wannabes a place to shop than providing gaming hardware, but its recent decision to decline sale of the Xbox 360 can be nothing but a damaging blow to Mic...
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Xbox 360 sales drop 60% as Kaz Hirai's pants dampen 80%


Jul 23
// Jim Sterling
It's been a grim few weeks for the Xbox 360. Despite extending the warranty by three years on all red ringed consoles, Microsoft still can't shake the persisting issues with its faulty Xbox 360. To top it all off, lik...
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This Christmas is not the most critical for the PS3, says Sony Europe boss


Jul 21
// David Houghton
President of Sony Computer Entertainment Europe David Reeves has been talking again, this time re-iterating Sony's mantra of "a marathon, not a sprint" by stating that it's actually going to be Christmas 20...
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Sony finished crucifying our souls, now hangs our viscera on barbed wire


Jul 13
// Leigh Alexander
Oh, Sony, why must you toy with us?Let's have a recap of today's rollercoaster, shall we? First David Reeves of Sony Europe let slip that our somewhat-relieving price drop on the 60 GB PS3 was more like a liquidation ...
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SCEA denies phase-out, wants to punch Sony Europe


Jul 13
// Leigh Alexander
Apparently, Sony Computer Entertainment of America has reacted with a bemused "WTF?" to David Reeves of Sony Europe's assertion that the 60GB PS3 is being liquidated, chalking it up to misinterpretation. A rep f...
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Creating fear: the art of Manhunt 2


Jun 09
// Nick Chester
With the release of Manunt 2 for the PlayStation 2 and the Wii right around the corner, we're only weeks away from a full-on media blast against the videogame industry. With its violent content and subject matter, Rocksta...
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Sony drops bombs (and employees) like Galvatron


Jun 06
// Earnest Cavalli
Kotaku has word that between 80 and 100 employees at Sony Computer Entertainment of America's Foster City headquarters were given pink slips earlier today.The layoffs came as a surprise to everyone, aside from all of tho...
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Will MGS4 for the PS3 be delayed?


May 12
// NO LONGER WORKS AT DESTRUCTOID
Look I drink...But I am smart enough to know what the difference between the Easter bunny and Metal Gear Solid 4 on the Playstation 3 is; the Easter bunny actually came this year. The buzz going around the video game watercoo...
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ZOMG!!! M.U.G.E.N.


Apr 27
// NO LONGER WORKS AT DESTRUCTOID
Look I drink ...... and from time to time this makes me a little late on trends in the world. M.U.G.E.N. is something that I have totally missed the bus on ... by eight full years. No, I am not talking about Honda's tunin...
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PS3 launches in India; Now largest mass of people in existence feel our pain


Apr 27
// SRVSLPS
As the fine folks at Kotaku have pointed out, today is a big day in India. No, we’re not talking about the news of the monumental importance type, such as an end to famine or the rise of the next great social leade...
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ZOMG!!! Xbox 360 Elite sneak peek


Apr 26
// NO LONGER WORKS AT DESTRUCTOID
 Look I drink...and from time to time the makes me slow to get out breaking news. You may have seen Kotaku and AOL Joystiq's coverage of the Elite along with everybody else that got one today, but they all seemed to ...
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ZOMG!!! Robert Summa to be on Epileptic Gaming tonight!


Apr 24
// Robert Summa
Look, I drink ...Because of this fact, I've been invited, yet again, to be on the-always-worthy Epileptic Gaming tonight. What are we doing, you ask? Well my little darling, we will be giving our top five games that cau...
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The Destructoid battle card game


Apr 23
// Robert Summa
Our forums are full of all kinds of little hidden treasures and the latest to pop up is an idea by our favorite British chick, Atheistium. In the thread, Ms. Atheistium proposes that Destructoid hop on the battle card bandwa...
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PS3 so hot they're practically giving them away in the UK


Apr 18
// Robert Summa
OK, well maybe hot is stretching it. How does desperate sound? According to MCV, a few UK retail outlets have slashed their PlayStation 3 prices in order to get rid of that big black meanie box. Here are the juicy details:&l...
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Podtoid 2?: The three-headed monster


Apr 06
// Robert Summa
Tonight, the big three come together to record a very special Podtoid. That's right my chilluns, Summa, Niero, and Ron "PR Nightmare" Martini will come together to destroy what every podcast has hoped to achieve...
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ZOMG!!! Workman makes a post!


Apr 02
// NO LONGER WORKS AT DESTRUCTOID
Look. I drink. Sometimes I take pictures that we can't always use on Destructoid. Most of those pictures help me to re-create what happened the night before. If you are not supposed to pee in public places, bite people...

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