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11:30 AM on 05.03.2013

NPD Study: 72 percent of gamers play online

I hope you like Tomb Raider's forced multiplayer, because NPD's latest study provides more coal to big publishers's firery intiative to have multiplayer in more games. NPD polled 8,800 US gamers, discovering that 72 percent p...

Allistair Pinsof



The Walking Dead: Survival Instinct makes NPD's top 10 photo
The Walking Dead: Survival Instinct makes NPD's top 10
by Dale North

Yesterday, Hamza popped up and screamed "Told you!" to our staff. And he was right. Not too long ago he said that miserable game The Walking Dead: Survival Instinct would do better than we'd expect it to. In NPD's March 2013 sales data the game ranks number 9 on the list of the top ten best selling games of the month. That's the power of licensing, folks.

Thankfully, that list is topped by a good game, BioShock Infinite. Yes, last month's best and worst games just about bookend the top ten list. While NPD does not release individual game sales numbers, data from Cowen and Company shows that Infinite moved 878,000 copies in March, says GamesIndustry

The rest of the top 10 list is made of new games. NPD says that new release sales were 40 percent better than last year this time, and that they made almost 70 percent more this year.

It was nice to see other strong games like Tomb Raider, God of War: Ascension, and Luigi's Mansion: Dark Moon on the list. Even underdog Naruto Shippuden: Ultimate Ninja Storm 3 made it!

See the full list below.

view full story + comments




NPD: Hardware rose in Feb, overall sales still poop photo
NPD: Hardware rose in Feb, overall sales still poop
by Tony Ponce

The NPD Group has released game sales data for February 2013, which means it's time to play another exciting round of "good news, bad news"!

Hardware sales have actually risen compared to January, which is even better news considering this past January was a five-week reporting period while February was a four-week period. Xbox 360 naturally took the crown again with 302K consoles moved, but even Wii U and PS Vita managed to increase their average weekly sales by over 40% and 30% respectively. Compared to the pathetic performances by both new machines last month, this would put the Wii U at 66K and Vita above 36K, which is... still kinda terrible, actually.

But hey! The 3DS has finally crossed 8 million units! Which is cool, until you realize that it still has 3 million to go to reach the 10.8 million total in Japan. You know, that tiny country with only 40% of the population of the US? Yeah, what's up with that?

view full story + comments




NPD: Wii U sold a paltry 55,000 units in January photo
NPD: Wii U sold a paltry 55,000 units in January
by Tony Ponce

It's no secret that the Wii U is in poor shape. No one is denying that Nintendo has failed to push the Wii U message adequately to either the enthusiast gamer or the mass market. And when Ubisoft moved back Rayman Legends to release alongside the 360 and PS3 versions, I think we all understood deep down that Ubi was nervous about the console's sales potential.

I just don't think anyone could have guessed it was this bad.

Looking at the stats from the January 2013 NPD, Gamasutra reveals that the Wii U during its first three months has sold 38% less than the Wii in the same span of time. Because no hard Wii U numbers we reported, we do a little arithmetic to arrive at a third month total of roughly 55K, lower than any of the previous generation's consoles' worst months with the possible exception of the Wii in the past year. In comparison, the 360 was able to hit a strong 281K.

But before we discuss what exactly this means, let's take a look at what games charted.

view full story + comments


2:45 PM on 12.07.2012

Nintendo sells 1.75 million hardware units in November

The NPD group says that Nintendo moved more than 1.75 million hardware units in November. The power of Black Friday pushed 910,000 portable systems and 845,000 home consoles into shopping bags last month.  The breakdown ...

Dale North

9:00 AM on 12.07.2012

Xbox 360 dominates PS3/Wii U November sales in US

Microsoft is currently preening its feathers over another US victory, boasting an NPD victory over both the PS3 and newly released Wii U this November. Although figures overall are down, Microsoft's Xbox division is still doi...

Jim Sterling

7:00 AM on 04.16.2012

Kid Icarus soars with Mario in US March NPD data

Anyone who follows NPD data knows that Nintendo isn't exactly big on giving up sales numbers (nor are the NPD actually, anymore). Thankfully, IGN was able to unearth a number of Nintendo's hardware and software sales for the ...

Chris Carter

3:15 PM on 02.03.2012

Game changer: NPD to receive Walmart sales data

The games industry has looked to NPD game sales data for their reports and analysis, but we could never put too much stock into the numbers as they did not include the data from the world's largest retailer, Walmart. That cha...

Dale North

8:30 PM on 12.09.2011

November NPD: Xbox 360, Call of Duty, Skyrim lead sales

As usual, this past November saw the launches of some of the most popular and critically acclaimed games in recent memory. Nothing was going to top Call of Duty, of course; in fact, that mammoth franchise showed continued gro...

Samit Sarkar

7:15 PM on 12.09.2011

Current Wii install base in US: 37.7 million units

Ha! That number sounds soooo made up. But it's real. Strong Black Friday sales helped push the Wii install base in the U.S. to 37.7 million units. I thought everyone already had a Wii, but so many more were sold this holiday ...

Dale North

10:15 AM on 10.17.2011

NPD: Even at a higher price, Xbox 360 outsells PS3

Price point isn't everything; the latest data from the NPD group shows this. For September 2011, sales of Xbox 360 grew, despite being on average $35 more expensive than PS3.  In the later years of both consoles' lifespa...

Dale North





11:00 AM on 07.16.2011

Just Dance 2: the best selling third party Wii game ever

According to NPD figures, Just Dance 2 has now sold more copies in nine months than any other third party game on the Wii ever released. These games sell like hotcakes, especially in Europe where seemingly everyone among the ...

Maurice Tan

11:00 AM on 06.28.2011

Xbox 360 sold twice as many online games as PS3 in 2010

It seems that the Xbox 360 is the gamer's choice for online gaming. Recent data from the NPD Group says that the Xbox 360 sold roughly twice as many online-capable games as the PS3 in 2010. And the Wii? No contest. Microsoft'...

Dale North

10:40 AM on 03.28.2011

NPD acts wankish, blocks media from seeing sales figures

The videogame industry is utterly f*cking stupid when it comes to secrecy, and nowhere has that become more apparent than with the NPD. For those who don't know, the NPD collects sales data of videogames and consoles in North...

Jim Sterling

11:00 AM on 02.20.2011

January NPD: 360 leads, Black Ops still on top

After another December as the U.S.'s top selling home console, it looks like the Wii is on the decline again. Last month, the console was outsold by the Xbox 360 by about 60,000 units. That's a +32% gain for the 360 compared ...

Jonathan Holmes

1:00 PM on 01.15.2011

NPD: Epic Mickey sells 1.3 million and other surprises

The NPD isn't what it used to be, but we can still utilize their data to gain some idea of which games are making an impact at retail. There aren't a lot of surprises here, but I was personally shocked to see Epic Mickey come...

Jonathan Holmes