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64 million online gamers in China by the year's end photo

Having been to China and having been inside one of their internet "cafes," where large groups of people sit crunched together playing online videogames non-stop I can tell you that some people in China will put up with anything to get online and play some videogames -- even death. Some of the "cafes" I went into reminded me of holding pens used at county fairs, but dirtier. The Chinese like their free online games, and according to a recent study by Niko Partners released this past week the number of them playing those games is growing at an "incredible rate."

That rate of growth means that they are projecting that there will be 64 million people playing online games in China by the end of the year. That's 1,246.11 times the population of Eddy County, New Mexico (I love you Google). Most of these gamers will spend $56 during the year to play these games and prefer to play free games while spending their money on micro-transactions. Niko has previously said that the Chinese online games market will reach $8.9 billion by the end of the year, with 77 percent of that coming from MMOs.

Anyone know a way I can easily become the owner of a popular MMO in China? I'm thinking there's some money to be made there.








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Matthew Razak is Destructoid's Associate editor and co-founder of film site Flixist. He began as community member "cowzilla" and was since sequestered to write brainy features material. He lives in Los Angeles with his beautiful wife. Likes Games! Movies! Hats! Meet the rest of the team



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10 comments | showing # 1 to 10
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Neonie's Avatar - Comment posted on 08/30/2009 14:05
Neonie
People who play WoW are not gamers. They are in the same level of gaming as people who buy a Wii and only play Wii Sports.
maverick535's Avatar - Comment posted on 08/30/2009 14:23
maverick535
...Or just as people who bought a Wii.
GoldenGamerXero's Avatar - Comment posted on 08/30/2009 14:31
GoldenGamerXero
Woah that that's alot of gaming being done

@Neonie and Maverick

It's a bird! It's a plane! No! It's CCCCCAAAAPPTAIN ELITIST!

They play games, they like games so what the hell gives anyone the right to measure how much of a "gamer" they are.
HiddenAHB's Avatar - Comment posted on 08/30/2009 14:39
HiddenAHB
It does't matter i you're trying to sell shit, in China, someone will end up buying.
Obscure at Best's Avatar - Comment posted on 08/30/2009 15:06
Obscure at Best
To Neonie and maverick535,

You are dumb.

Insincerely,
Someone who used to play WoW and other games, as well as knows people who still play WoW AND other games.

It's like telling someone they aren't a racer because they only race motorcycles, but not cars, boats, and all other manner of vehicles. It's a game, they play it (and rather hardcore for the most part).
pedrovay2003's Avatar - Comment posted on 08/30/2009 15:14
pedrovay2003
Yeah, those were some pretty stupid comments up top.

As for the article, I agree, somehow starting an MMO over in China would be a pretty good investment right now...
Velt's Avatar - Comment posted on 08/30/2009 15:19
Velt
And yet they cant have skeletons in their WOW....
DGX Goggles's Avatar - Comment posted on 08/30/2009 19:24
DGX Goggles
Their gaming industry is kinda crap (I was just there for a year), but they are really obsessive with online games. They aren't currently a tappable market though. The government is still blocking the entrance of foreign entertainment into their country so all that happens when you make a Chinese version of a game is that you make it more convenient for them to pirate it. Give them 10-15 years and then we can see if they actually matter in light of the gaming industry.
ybfelix's Avatar - Comment posted on 08/31/2009 00:55
ybfelix
I'm from China. Most foreign MMOs failed miserably here. WoW is an exception, I think that's because Warcraft 3 was hugely popular already.(thanks to custom maps like 3C and DotA, and, of course, "availability" of that game. So I'd say in this case piracy actually helped Blizzard building the Warcraft brand name)

Also, sorry Mr.Razak, you can't easily become owner of a popular MMO in China. It's market share is effective hold by already wealth and influential people, just like most other really profitable things in China(See? We commies no more, but maybe not in a good way).
funkman009's Avatar - Comment posted on 09/17/2011 19:49
funkman009
Hacked Games Games for boys Free Online Games
I caved in and went for Rift Online though its been a while since I have touched an mmo. Gotta say I am enjoying the systems, reminds me just a teensy bit of the things that made Warhammer good, and WoW good.
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